Est. 2026

The Global Forum for AI in Media & Marketing.

AIMM Forum convenes a closed circle of Chief Marketing Officers, Chief Data Officers and Chief AI Officers from category-defining brands to share strategy, pressure-test decisions, and chart the next decade of marketing — together, behind closed doors.

01 · Why Join

Six reasons to join AIMM Forum.

The fastest-moving moment in marketing in a generation requires a different kind of room. AIMM Forum is built for the leaders who will define what comes next — but who also understand the value in not trying to figure it out alone.

01 / 06

A room of true peers

AIMM Forum is for people who are tasked with leading the charge on AI at their organisation. Every conversation happens under Chatham-House rules in a trusted environment.

02 / 06

A truly unique global summit

A three-day leadership summit will take place in Spain in May 2027. Expect small-group strategy conversations, world-class keynotes in an intimate setting, and candid exchange between global marketers & AI leaders.

03 / 06

Signal, not noise

Curated quarterly briefings cut through the AI hype cycle with the few moves that actually compound for marketing organizations.

04 / 06

Access and Participate in Industry Research

We’ll be carrying out surveys on key issues at the behest of the community to gauge what is and isn’t working in AI.

05 / 06

1:1 operator advisory

Matched introductions to members who have led your exact transition — agentic stacks, in-house creative, attribution rebuilds.

06 / 06

A long-term bench

The network will grow with compound interest: deeper trust, fewer cold intros, and a board you can connect with when you really need it.

02 · Mission

Marketing is being rebuilt from the ground up.
AIMM Forum exists so the people leading that work don’t do it alone.

The community concept

The next decade of marketing will be decided by leaders who treat AI as an operating model, not a tactic. The best of them will share what they learn whilst listening to others.

How AIMM Forum works

Closed doors. Working sessions where you get to have your say and ask questions. Members curate the agenda.

Who AIMM Forum serves

CMOs, chief data officers, chief AI officers and equivalent operators at companies serious about marketing as an engine of growth — and serious about getting AI right.

House rules

Chatham House rules and an authentic community-driven approach. The privacy of the room is what makes the candor possible.

03 · Members

Four profiles. One room.

We hold membership to a tight definition — not because exclusivity is the point, but because peer trust requires it. Every seat is filled with intent.

Profile 01

Sitting CMOs, Chief Data Officers & Chief AI Officers at global enterprises

Public-company and Fortune 500 marketing leaders with P&L responsibility for a function over $250M.

Profile 02

Category-defining technology companies

The best of global AI talent at the table to inform conversations around technology deployment.

Profile 03

Global consultancies

Senior consultants from global firms shaping AI & marketing strategy across multiple portfolio companies.

Profile 04

Chief AI officers and data leads at agency holding companies

The people rebuilding agency models around AI-native orchestration, creative, planning, activation and measurement.

04 · Agenda

What industry leaders are actually working on.

Six standing tracks, refreshed after review by the members. Sessions, councils and briefings are organised around the questions members are losing sleep over right now.

01 / 06

Customer intelligence

Unified data, predictive segmentation, and the agent-powered research practices that are replacing the focus group.

02 / 06

Agentic marketing operations

Where agents actually earn their keep — and justify their cost — across the marketing stack. And where they quietly fail.

03 / 06

Agentic Commerce

How AI agents are reshaping discovery, checkout, and the buyer journey — and what it means to win when machines do the shopping.

04 / 06

Measurement & attribution

Rebuilding measurement for an age where AI is going to accentuate the need for human connection, all whilst the walled gardens close ranks and AI search reshapes the funnel.

05 / 06

AI governance & brand trust

Ethics, policy, IP, model provenance, and the operational guardrails that maintain the trust of consumers, regulators and public markets.

06 / 06

Enterprise AI

Org design, talent, and the highest-performing AI-native marketing teams in the world.

05 · Advisors

Built by the community. For the community.

Our founding advisors have led marketing through every prior platform shift — GDPR, search, mobile, social, programmatic. They’re here for the next one.

Wesley Ter Haar
Co-Founder & Chief AI Officer
Monks
Daniel Hulme
Chief AI Officer
WPP

JoAnn Stonier

Former Global Chief Data Officer
Mastercard

Jatinder Singh

Former Global Head of Data & AI
Accenture Song

Sharon Broade

Group Director, Marketing Tech.
Virgin Active

Leila Seith Hassan

Chief Data Officer
Digitas

Olya Dyachuk

Global Media & Data Director
Heineken

Lyndsay Weir

Chief of Analytics & Insights
Barilla

Carol Chen

Senior Vice President, Brand & Marketing
ADNOC Group

Victoria B. Lonzano

CMO
Crayola
06 · Join

Membership opens twice a year. The next cohort closes September 30.

Annual dues
Membership dues reflect your level of involvement and the number of team members participating.
Process
Application · two member references · 30-min call with the chair.
Cohort cap
60 seats available for the first cohort. New members admitted at parity.

AIMM Forum

A private membership for marketing leaders shaping how the AI era is built — quietly, candidly, and on the record only with each other.

© 2026 AIMM FORUM · ALL RIGHTS RESERVED

CHATHAM HOUSE RULES · APPLIED EVERYWHERE

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